CORE VALUES

SENSE OF BELONGING

"It is a two-way relationship among the individuals in the organization based on genuine caring, understanding and righteousness."

It is human nature to want to belong. A person who feels that he or she belongs will give more, care more, protect more, and fight for the group, company, or institution that satisfies the basic human needs. A sense of belonging or "kamaligan"-the name of the group of the first employees of the company affirms the individual, and makes him feel significant in the whole scheme of things. This value was recognized early on by the founders of Splash Corporation and as a growing company back then, it served as the foundation for the other values of Splash.

PIONEERING AND INNOVATIVE

"By driving opportunities and challenging the status quo, we are able to come up with breakthrough, first in the market, value adding product."

This value has been the forefront of Splash Corporation; braking new ground and creating revolutionary products for customers that constantly energizes them. Splash Corporation is implementing its "open innovation strategy" which consents to thinking out of the box, breaking the free from the ordinary, allowing creativity, curiosity and risk to give rise to new innovations that takes the company to unchartered territories in beauty, skin care, and health and wellness industry.

PRODUCTIVITY AND EXCELLENCE

"By doing things right every time, working smart, producing more with less time, utilizing world-class practices that have positive impact on cost is the company's way of achieving productivity and excellence at work."

In Splash, anything that makes the most using the least time, the best using the least resources and all that can be a source of pride for the company are the basic guidelines that underpin the values of productivity and excellence. Productivity is about is about contributing to the creation of wealth for society as it applies in all of the activities, whether these be in research, marketing, finance, production, communication or human resources and when the standard of productivity were met, excellence becomes its byproduct.

INTEGRITY

"Like gold being refined, integrity is the fire that refines and melts away the impurities.to bring out the gold in each of us."

Splash Corporation upholds the value of honesty and integrity at all times. These values were the first and foremost requirements for all employees of the company even before it became a multi-billion enterprise. It's not only Splash Corporation's employees adheres to these values. These values are carried out through the company's business partners by completing all business transactions with utmost integrity, sincerity and goodwill. The company adheres to the highest moral principles and upholds the highest levels of professional standards in the conduct of its business both internally and externally.

CUSTOMER ORIENTATION

"People who use our products are our reason for being. We will use consumer insights in the selection of products that will promote the well being of our consumers. These products will be the basis for the development of brands with which we will build consumer loyalty. "

It starts with the innovative spirit that pervades the entire company; with the people charged with understanding the customers, their needs and their desires. From consumer insights, the process of conceptualizing products begin, being consistent to the fulfillment of its promise, to satisfy consumers. From product and packaging development to the manufacturing and all the way to warehousing, quality is the top priority to ensure that all products would satisfy all Splash's consumers.

ETHICAL GOVERNANCE

"Splash Corporation shall uphold the highest levels of ethical standards in the conduct of its business."

The company is committed to act in accordance with the rules and regulations mandated by the government and to be transparent with all its business undertakings. Splash Corporation ensures that its duty as a responsible company are properly carried out by securing the welfare of its employees based from local and international standards, by complying to product's regulatory requirements here and to other countries, by implementing environmental safety standards during production and disposal and by giving the government its dues.

SOCIAL RESPONSIBILITY

"We pursue social responsibility by giving something back to the community and making contributions of enduring value."

Splash Corporation's success is through the continuous belief of the Filipino people to its innovative products. Having said that, Splash Corporation stands firm in its commitment to share its blessings to its consumers who patronizes its products, to its business partners who helped the company, and to its employees who stood as the foundation of the company.

FAITH IN THE ALMIGHTY

"We shall believe that our success was made possible with the infinite goodness and guidance of God. All triumphs therefore, are dedicated to His greater honor and glory."

Foundation is the most important part in constructing a building. The materials employed, the architectural designs, the method of construction are just some of the crucial factors that contribute to the soundness of the building's foundation. Without this strong foundation, the building will not withstand nature's destructive forces and other man-made disasters. At Splash Corporation, the foundation has always been their bedrock, their faith in God. their Faith in the Almighty. The company's faith transcends their spiritual lives as this belief is at the center of all the company's business decisions. Faith is the tie that binds all the actions of the company.